9 June 2006

Move over Starbucks, "frou, frou coffee" is out

Dunkin' Brands' Dunkin' Donuts, McDonald's Corp. and Burger King Corp. are the newcomers to the coffee scene, but they aren't offering any "frou, frou coffee," said Denny Marie Post for Burger King, because customers want a "straightforward" cup of joe.

Since offering its premium brew, McDonald's coffee sales have increased by a double-digit rate. This Joe's for You? Move over Starbucks, "frou, frou coffee" is out!

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